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1、the food industrythe food industryits effects on peopleits effects on peopleflagsflagspersonalitypersonalityOther business Other business and tradeand tradeP1&2P3P4P5P61.Who is Max Luscher?2.Which two colors remind people of peace and quiet?3.What are the main “appetite” colors?5. What does the colo

2、r of the UN flag symbolize?4. What color is often used by the environmental movement?colorpersonalityred bluegreenyellow_and adventurous, looking for_and_, preferring a _life_, a dislike of change and_open and _,ambitious and_energeticexcitementcalmin controlpeacefulfirmnessa fear of failureoptimist

3、icfreecolorthe association in nature with coloursblue _green_redblood and meat, _black_the sky and the seaplants and treeshunting and injuries, firethe darkest nightsColour is associated with many aspects of our life, lets find them:business environmentpoliticsP4-5P6P6Colour and politics:revolutiona

4、ctionconservative partypeacethe United NationsColour and environment:Colour and business:stimulate our appetitepersuade us to buy more food. Red stimulates the appetite and makes us feel energetic so that we leave quickly, thus making space for other people.Persuade us to think of the bank as a safe

5、 and reliable place( blue, brown, green) sunshineholidayTravel agency1. Max Luscher has spent a long time studying color.True or FalseT T2.Many color do not affect us.F FSwiss psychologist Max Luscher has spent most of his life studying color.Each color affects us in a different way.3. Peoples heart

6、beats get faster when they see the colors blue and green.F F4. Yellow is often used by food manufacturers to persuade people to buy food.T TPeoples pulse rates decrease when they see safe and familiar colors such as blue or green.Red, green, orange and yellow are regarded as the main “appetite” colo

7、rs that help persuade people to buy more food.Answer the questions1.Why are some colors called appetite colors?Because these colors help persuade people to buy more food.2.What do fast-food companies want people to do? They want people to eat quickly and then leave in order to make space for more cu

8、stomers.3. What colors are considered serious, and who uses them?Blue, brown and green are considered serious. These colors are used by banks.4. What is the most important color in most flags? Why?Red is the most important color in flags, because it is the color of action and over 80% of countries h

9、ave it in their national flags.5. Why is color a powerful tool?It can be used to , to , to and to . a white lie a white lie white weddingwhite wedding black and whiteblack and white to get the green to get the green lightlight green eyed green eyed monstermonster green fingersgreen fingers black she

10、ep white elephant out of the blue once in a blue moon blue blood heart of gold sb. see redPhrases1. 對對的研究的研究 the study of2.匯集了科學(xué)事實和情感猜測匯集了科學(xué)事實和情感猜測 a mixture of scientific fact and emotional guesswork 3.花費大半生做某事花費大半生做某事 spend most of ones life doing sth . 4. 研制一個顏色測試研制一個顏色測試 develop a colour test5.詮

11、釋詮釋/形成形成 個性個性 explain/form ones personality 6.根據(jù)根據(jù) according to sb/sth 7.尋求刺激尋求刺激 look for excitement8. (人人)冷靜有自制力冷靜有自制力 sb be calm and in control9.喜歡平靜的生活喜歡平靜的生活 prefer a peaceful life 10.不喜歡變化不喜歡變化 (n.) /不喜歡不喜歡/ 厭惡做厭惡做 (v.) a dislike of change /dislike doing sth.11.害怕失敗害怕失敗 (n.) a fear of failure

12、12.開朗自由開朗自由 open and free13.在不同方面影響某人在不同方面影響某人 affect sb in a different way 14.使（人）想起平靜安寧使（人）想起平靜安寧 remind sb of peace and quiet15.A熟悉熟悉/通曉通曉B B 被被 A 熟知熟知 A be familiar with B B be familiar to A 16.在自然界中很少見在自然界中很少見 be rare in nature 17. 是正常的是正常的 18.使人緊張使人緊張 make sb tenseIt is natural that (should) d

13、o19.把把A與與B聯(lián)系聯(lián)系/ 聯(lián)想到一起聯(lián)想到一起 associate A with B 20.考慮考慮 你周圍的顏色你周圍的顏色 think about the colors around you21.被看作為主要的被看作為主要的“開胃色開胃色” be regarded as the main “appetite” colours22.說服說服/ 誘使誘使 某人做某事某人做某事 persuade sb to do sth = persuade sb into doing sth 23.刺激食欲刺激食欲;開胃開胃 stimulate the appetite .24.使人充滿活力使人充滿活力

14、 make sb. (feel) energetic 25.為為讓坐讓坐/ 騰出空間騰出空間 make space/room for sb26. 認為銀行是安全可靠的地方認為銀行是安全可靠的地方 think of the bank as a safe and reliable place 27. 已經(jīng)不是秘密了已經(jīng)不是秘密了 It is no secret + that/ wh-主從主從28. 旅行代理人旅行代理人 travel agents29. 超過超過80%的國家的國家 over 80% of countries30.象征著和平象征著和平 symbolize peace31. 聯(lián)合國聯(lián)合國 the United Nations32.選選為為 choose as33. 下次下次 next time 引導(dǎo)時間狀語從句引導(dǎo)時間狀語從句