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1、Unit 9 AdvertisementSlogansThe easier to remember,the better.advertisement /dv:tasmnt/n廣告廣告advertising /dvtaz/n./dvtaz/n.做廣告做廣告Advertiser /dvtaz(r)/n./dvtaz(r)/n.廣告商廣告商slogan /slgn/n.slgn/n.標語標語space /spes/n.spes/n.空間空間obey /be/v.be/v.服從服從thirst /:st/n.:st/n.口渴口渴promotion /prmnprmn/n n 宣傳,促銷宣傳,促銷com
2、mercial /km:/adj.商業(yè)的,商務的商業(yè)的,商務的fashion show 時裝表演時裝表演paint /pent/pent/V.繪畫繪畫exhibition /eksbn/n.eksbn/n.展覽展覽everywhere /evriwe(r)/adv.evriwe(r)/adv.處處處處radio /redi/redi/n.收音機收音機wherever /werev(r)werev(r)/conj.無論無論Text Appreciation 1 Advertising is an important way of promotion in commercial business.
3、What is an advertisement?Advertisements are used to send commercial information about some commodies or services to the public.廣告已經(jīng)成為一種要的商業(yè)促銷手段(方式)。那么,什么是廣告呢?廣告就是被用來發(fā)送商業(yè)信息給大眾,這些信息是關于商品或者服務的。Key Phrases:an important way of are used to send.to Key Phrases:fashion showto be held put.on the back of Text
4、 Appreciation 2 If a fashion show is to be held on Sunday,and you paint a sign sayingFashion Show coming to the Exhibition Centor on Saturday,that is an advertisement.If you put the sign on the back of an elephant and walk it into town,that means you are doing an advertising promotion.如果一場時裝秀要在周六舉行,
5、那么你就可以繪畫出一個標牌,上面寫著:時裝秀即將于星期六在會展中心舉辦。如果把這樣的標牌放在大象的后背上,并且去鎮(zhèn)上走一圈,那就意味著你正在做一次廣告促銷。Key Words:Advertising is bringing products or services to the attention of potential and current customers by means of sending brochures,flyers or mails,showing posters or newspaper ads,making radio,TV or the Internet comm
6、ercials and so on.廣告帶給潛在顧客帶來商品和服務的信息,它是通過發(fā)送小冊子,傳單或者電子郵件,海報,報紙上的廣告,制作無線電臺,電視或者網(wǎng)絡商業(yè)廣告等等。bring.to.the attention of.by means of.and son on Text Appreciation 3Summarise Key Words:texttexttext1.an important way of 2.are used to 3.send.to 4.the public 5fashion show6to be held 7.put.on the back of.8.bring.t
7、o.9.the attention of.10.by means of.11.and son on(a)一種重要的手段(b)被用來做.(c)發(fā)送給.(d)大眾(e)時裝表演(f)將被舉行(g)放在后面(h)把.帶到某地來(i).的注意(j)通過.手段(k)等等1.an important way of 一種重要的手段一種重要的手段 Advertisement is an important way of promotion in commercial.2.be (are)used to do 被用來做被用來做.Advertisements are used to send informatio
8、n to the pblic.3.send.to.把把.送給送給.I send a letter to you.He sends an advertisement to the public.4.to be held 將被舉行將被舉行 A fashion show is to be held on Sunday.5.by means of.通過某種方式通過某種方式 I work hard by means of reading more and practising more.Text ReferenceRules:1.內(nèi)容將同學們分成兩組,比賽內(nèi)容為本節(jié)課單詞與 詞組英漢互譯。2.每組選出兩
9、人,一人做出相應動作,一人猜出詞義,可以用漢語解釋,但是解釋內(nèi)容不能包含該單詞的漢字,讀音相同也不可以。3.每組比賽時間為2分鐘,兩分鐘內(nèi)答詞最多者獲勝??梢杂胁⒘蝎@勝者。獎勵為本節(jié)課小禮物。4.本組其他組員不能做暗示,對方也不能做出提示,否則將分數(shù)加在本組上。Game Time 大象大象到處到處廣告語廣告語標語標語展覽展覽空間空間宣傳宣傳大象大象廣告廣告到處到處廣告語廣告語標語標語展覽展覽時裝表時裝表演演空間空間宣傳宣傳1 Warming Up2 Learning words3 Text 4Words GamesContentsHomework:To write five times per word&sentenceTo read the following text.