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1、Winning Resources贏取資源Winning Resources Golden Rules優(yōu)勢資源黃金法則nResearch Research Research研究研究研究nDevelop Unique Asking Propositions提出獨(dú)特的提問命題nOnly approach appropriate targets只探討適宜的指標(biāo)nBe direct and specific in requirements直接、明確的要求nAsk for appropriate amounts要求適宜的數(shù)量nDont jargonise 不要術(shù)語化表達(dá)nBe passionate bu

2、t also businesslike充滿熱情，但也要商務(wù)化Potential sources 潛在資源nTrust and Foundations 信托和基金nIndividual Philanthropy 個體慈善機(jī)構(gòu)nCorporate Bodies/Local Companies法人團(tuán)體/當(dāng)?shù)毓緉Local Government 當(dāng)?shù)卣畁Regional/National Government地區(qū)性/全國性政府nPublic donations 公共捐助nInternational (all of the above)國際（上述所有各項(xiàng)）Potential types of sup

3、port潛在的支持類型Finance: 融資：nSmall one-off grants 小量一次性贈款nStaged grants (as project unfolds)分階段贈款（隨著項(xiàng)目的展開）nLarge strategic grants 大規(guī)模戰(zhàn)略性贈款nSoft loans “軟”貸款nBusiness loans 商業(yè)貸款nVenture Philanthropy 經(jīng)營性慈善機(jī)構(gòu)Potential types of support Goods and Services潛在的支持類型貨物和服務(wù)nConsumables Office supplies, food, recreati

4、on/education materials消耗品辦公用品、食品、休閑/教育材料nVehicles and/or running costs車輛及/或運(yùn)轉(zhuǎn)成本nICT equipment and/or support ICT設(shè)備及/或支持nClothing/ Furniture 服裝/家具nBuildings and Land 建筑物和土地Potential types of support In-Kind 潛在的支持類型非現(xiàn)金類nStaff Training, educational materials員工培訓(xùn)、教育材料nPayroll/Accountancy/financial advic

5、e 薪水冊/會計(jì)/財(cái)務(wù)建議nUtilities electricity/gas etc公用設(shè)施電/氣等nTravel subsidy 旅行資助nDonated specialised skills (premises maintenance, legal, publishing etc)捐贈的專業(yè)技巧（房產(chǎn)維護(hù)、法律、出版等）nMeeting/conference/activity spaces會議/活動的場所Making Approaches - Foundations and Trusts工作步驟基金和信托nResearch their existence發(fā)現(xiàn)他們的存在nResearch

6、their criteria 研究他們的準(zhǔn)則nResearch the approach they require研究他們所要求的方法nResearch their giving history研究他們的捐贈歷史nConstruct your project proposition構(gòu)建項(xiàng)目提議nConstruct your budget 組織預(yù)算nDetail your request 詳細(xì)說明請求Making Approaches Corporations and Companies工作步驟公司nResearch their areas of operation研究他們的經(jīng)營領(lǐng)域nResea

7、rch any previous giving also its nature cash or in-kind研究其以前的捐贈和性質(zhì)現(xiàn)金或非現(xiàn)金nResearch any existing link i.e. NGO staff or volunteers relationshipn研究現(xiàn)有聯(lián)系即NGO員工或志愿者的關(guān)系nIdentify the appropriate person to approach確定恰當(dāng)?shù)穆?lián)系人員Making Approaches Local/Regional/National Government工作步驟當(dāng)?shù)?地區(qū)性/全國性政府nResearch any gran

8、t schemes研究各種捐贈方案nResearch past grants scale, beneficiaries研究以往的捐贈規(guī)模、受益人nResearch application system研究申請程序nSeek guidance in advance of application ideally a discussion申請前尋求指導(dǎo)最好進(jìn)行討論nResearch any contract opportunities 研究各種簽約機(jī)會Making Approaches-Individual Philanthropists工作步驟個體慈善機(jī)構(gòu)(Normally have a spec

9、ific area of interest)（通常具有特定的關(guān)注領(lǐng)域）nResearch past activity 研究其以往的活動nAny personal links with NGO or staff/volunteers?與NGO或員工/志愿者的個人聯(lián)系？nAny personal links with any other individuals/companies who have supported the your NGO? 與任何其它個體/曾支持過你所在NGO的公司之間的任何個人聯(lián)系？Making Approaches Public Donations工作步驟公眾捐贈nLin

10、k to publicity and public events使其與宣傳和公共活動聯(lián)系起來nLink to specific activity 使其與特定的活動聯(lián)系起來nCoordinate and monitor collectors協(xié)調(diào)并監(jiān)督捐贈接收人nAgree communication protocols確認(rèn)通信議定書nEnsure probity 確保誠實(shí)正直nPublicise results and activity outcomes公開結(jié)果和活動成果Making Approaches Soft or Bank Loans工作步驟軟貸款或銀行貸款nDoes the NGO h

11、ave any sustainable income? NGO是否有任何的可持續(xù)收入？nDoes the NGO deliver any public services under contract?NGO是否按合同提供公共服務(wù)？nWould a capital injection into premises/equipment or staff training increase trading capacity注入房產(chǎn)/設(shè)備或人員培訓(xùn)的資金是否會提高交易能力？nIs there a business case for loans?貸款是否會帶來商機(jī)？Protocols議定書nAlways

12、thank supporters whether or not a gift was made無論是否提供了捐贈物，都要感謝支持者nAlways maintain any records that donors (and Inland Revenue) require務(wù)必保存好捐贈者（和稅務(wù)局）所要求的任何記錄nCommunicate with donors not always seeking gifts. Keep them in touch with results 與捐贈者溝通并非總在尋求捐贈，讓他們了解結(jié)果nPublicise success where appropriate根據(jù)情況公開所取得的成功